Who is Encore Essentials?
We are a Digital Marketing Specialists, based in the East Midlands, we are commitedto creating campiagns and Merchandising solutions for Artists, Live Music, Venues and everything in between within the entertainment industry. Since 2014, we have provided high end services for events. We contunie to provide the same great service over ten years later.
The span of our work has taken us around the globe.
Encore Essentials is built on over a decade of hands-on industry experience, delivering creative, results-driven SEO, social media, and paid advertising solutions tailored specifically for the events industry.
Since our beginnings in 2014 under the name Goude Designs, we’ve continuously evolved—refining our strategies, sharpening our creative processes, and adapting to an ever-changing digital landscape. Today, we proudly support artists, shows, and entertainment professionals in building impactful, forward-thinking campaigns that truly connect with their audiences.
What sets us apart is our long-term approach. Our clients don’t just work with us—they grow with us. We believe in building lasting relationships, becoming a trusted partner in every stage of your journey. Whether you’re looking for full-scale digital marketing management or high-quality design and print support, we’re here to help you scale sustainably.
We specialise in industry-leading platforms, including Meta (Facebook, Instagram, WhatsApp), TikTok, YouTube, and Skool, bringing the expertise needed to elevate your brand and grow your presence within the entertainment space.
I built Encore Essentials to bring the best out of the industry for events, bands, artists and creative touring shows. Too many original artists are exploited or made to believe they need to spend hundreds of thousands of pounds just to have a chance of making it work.
Our goal is to create a fairer, more accessible entry point into the entertainment industry, supporting smaller artists, independent shows and growing creative projects with honest advice, practical tools and professional support that actually helps them move forward.
junior goude, founder
We enjoy working with new artists, shows and touring productions to find their sweet spot within the industry.
We have retained most of clients from the very begining, over ten years ago!
We use over ten years of our own gathered data to create powerful and meaningful campaigns for the entertainment industry.



Want to work with us?
It all starts with hello...
We start all our relationships in the same way; a simple, honest and open conversation. There is no pressure or hard sales tactics, just a look at where you are now and where you are heading. We’ll dicuss objectives, plans and creativity.